Ecommerce SEO Services & SEO Packages

Our SEO customers realize 96% more organic traffic after six months

SEO Plans SEO Audit

You've worked hard to establish your online business - and Volusion's search engine optimization experts will work just as hard to make it successful by driving more customers to your website. Our SEO team will implement effective tactics to boost your visibility in organic search results so that you can capture more revenue. In fact, customers using our SEO services for at least 12 months experience a 202% average increase in organic revenue.

Our SEO Strategy

Keyword research

We research your target audience and the competition to determine specific keywords for the highest return on investment.

Build brand awareness

Having your website and brand featured on quality resources is important. We help you to build legitimate citations and drive meaningful traffic back to your site.

Optimized content

The key to successful SEO is content. Our team will write copy for your most important product, category and blog pages.


We analyze metrics like organic traffic, number of backlinks, link sources and more to understand SEO performance.

Ethical tactics

Our SEO philosophy is strictly "white hat." We don't tout gimmicks and trickery. We use ethical and safe practices that work for the long haul.

Consistent & transparent

We work consistently on your campaign and provide a collaborative, online project management tool to keep you informed.

ecommerce seo strategy

SEO Plans

We'll identify opportunities to help you see better organic search results

Starter SEO

All plans include:

doneInitial Phone Consultation

doneGoogle Analytics Implementation

doneGoogle Webmaster Tools Verification

doneTechnical Optimization

doneKeyword Research

doneOn-site Optimization

doneMonthly Reporting

* Most Popular *

Advanced SEO*

Starter SEO plus:

doneFormal SEO Audit

doneEnhanced Technical Optimization

doneSEO Strategy Proposal

doneSEO Campaign Execution

doneContent Strategy

doneLink Profile Analysis and Clean Up

doneMass Meta Tag Updates

doneImage and Video Optimization

doneOptional Local SEO

doneAdvanced Reporting

doneQuarterly Strategy Consultations

Premium SEO*

Advanced SEO plus:

doneDedicated Marketing Consultant

doneCustomized Branding Guide

doneConversion Consulting

doneSocial Media Profile Optimization

doneSocial Media Management

doneFacebook Advertising

doneContent Promotion

doneManufacturer Description Rewrites

donePlatform Migration Consulting

doneMulti-Channel Marketing Consulting

doneMonthly Strategic Calls

doneMonthly SEO and Social Media Reports

* Your custom-tailored plan may include all or some of the above strategies depending on your store's specific needs and which strategies work best within your industry.

Interested in a Custom SEO plan?
Let Volusion put together a quote for you!

Request a quote

Hear what our customers are saying

Since switched to Volusion we have beaten previous years’ revenue month over month. We utilized Voulsion’s SEO services to get our site the best possible Google rankings in our industry. Our organic traffic is up 35%, our customer base has doubled and our total revenue is up over 110%

Case Studies

Bathroom Place Grows On Pace With Their Brick-and-Mortar thumbnail
Ecommerce Case Study

Bathroom Place Grows On Pace With Their Brick-and-Mortar

Read case study »

Wilson Supplements Experiences Exponential Growth thumbnail
Ecommerce Case Study

Wilson Supplements Experiences Exponential Growth

Read case study »

SEO Audit

We'll identify opportunities to help you see better results

The SEO Audit is an excellent educational tool to help you understand not only what the experts recommend for your website, but why. This robust report explores on-site optimization and more complex SEO issues such as link profiles and penalties. If your website has a solid SEO foundation, but traffic has recently stalled or dropped, our SEO experts can help you identify potential issues and opportunities for reviving your SEO performance.

Starter SEO Audit

If you are relatively new to SEO, with a basic to intermediate understanding of search engine dos and don’ts, the Starter SEO Audit is a great place to start. Get easy-to-follow explanations of what you are getting right and what needs improvement, as well as an action plan for taking your website to the next level.

The Starter SEO Audit includes:

donePrioritized SEO recommendations

doneTechnical analysis

doneOptimization analysis

doneVisibility analysis

doneA comprehensive link earning guide


Advanced SEO Audit

The Advanced SEO Audit is a robust report that explores more complex SEO issues such as link profiles and penalties. If your website has a solid SEO foundation, but traffic has recently stalled or dropped, our SEO experts can help you identify potential issues and opportunities for reviving your SEO performance.

The Advanced SEO Audit includes:

doneEcommerce Google Analytics implementation

doneGoogle Webmaster Tools verification

donePrioritized SEO recommendations

doneTechnical analysis

doneOptimization analysis

doneVisibility analysis

doneLink profile and penalty analysis

doneA comprehensive link earning guide

SEO services FAQs
  • What are the advantages of using a Custom SEO strategy?

    Custom SEO packages are generally far more robust particularly in regards to off-page optimization, engagement, and link building, but most importantly, these plans are tailored to your website’s particular needs and SEO objectives.

  • Can't we do SEO ourselves?

    Yes, with lots of time, expertise and patience. Learning the ins and outs of SEO, developing a strategy, and implementing/monitoring progress is a time-consuming feat that many business owners aren't interested in tackling. Our SEO services are offered for clients who want to spend time on other aspects of their businesses while letting experts handle their SEO campaigns.

  • Can you guarantee me anything?

    It would be unethical for any SEO service provider to guarantee specific search engine results due to the uncontrollable variables that influence them. Any company that makes such a promise demonstrates a fundamental lack of understanding of SEO. The methods and practices we employ are both ethical and have a strong history of success.

  • How much involvement is needed from me?

    Aside from a few items that require client approval, you can be as involved or hands-off as you would like. Some of our clients choose to be highly involved and enjoy providing content ideas and suggestions. Others prefer to concentrate on their day-to-day business and leave all SEO efforts to our team. We respect each store owner's personal time commitments. Regardless of your involvement level, our SEO team will always provide consistent reporting to ensure that you're informed on current developments.

  • How many keywords do you implement?

    A general rule for SEO is to optimize each page for about 3-5 primary keyword phrases. While there's no concrete rule, our team follows this general guideline in performing keyword research for each page. The total number of keywords depends on the number of pages being optimized.

  • What can I expect from Volusion's Starter SEO packages?

    Starter SEO Packages include keyword research and complete on-page optimization for a different set of pages each month. Optimizing pages of your site for popular keywords increases the chance that users will find those pages in related searches.

    An Starter SEO Package is a great option for businesses looking for a quality SEO solution at a low monthly cost. It's also a cost efficient way to optimize a large quantity of pages over time when optimizing all pages at once isn't economically feasible.

    Quality on-page optimization establishes a critical foundation for SEO success and is an essential online marketing activity for any ecommerce business. The Starter SEO packages exclude off-page optimization, another important component of Search Engine Optimization.

  • What else would you suggest I do to increase sales and traffic to my site?

    An effective SEO campaign can significantly increase organic traffic to your site, but it doesn't guarantee sales conversions. There are many external variables affecting conversions that are simply outside the control of your SEO expert, including demand, pricing and other market forces. That said, there are a few complementary practices that the SEO team recommends to all ecommerce clients: design and marketing.

    All the SEO in the world cannot improve a shopper's reaction to a poorly designed website. The shopper should immediately "feel" your online store is legitimate and trustworthy. If they don't trust your site, they won't purchase a product nor will they come back to the store to browse in the future.

    Likewise, SEO on its own does not make up a complete marketing strategy. Your online marketing strategy should also include complementary elements such as social media, PPC (pay per click) advertising, and shopping feeds. There's no exact recipe for success, but it's rare to find a successful company that doesn't actively market itself through multiple online channels.

  • How can I determine if my website is optimized for search engines?

    One of the best ways to gauge your current SEO standing is to have an SEO audit completed for the site. We offer a comprehensive and affordable audit that contains both SEO analysis and specific recommendations designed to help you take the next step - whether it be performing SEO yourself or enlisting our SEO services. Learn more about the SEO Audit.

  • Why do you only optimize a few pages when my site has hundreds of pages?

    Because web pages are ranked individually, having each page optimized for keywords relevant to its content would be ideal. We focus on the most important landing pages because achieving SEO results for even a single page requires a lot of time and effort. Thus, optimizing an unlimited number of pages for a flat rate would be unfeasible.

    Our Starter SEO Packages, which include on-page optimization of a set number of pages each month, allow you to continuously build optimized pages for a low monthly fee.

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